my BLOG: my Pointers: Mantraaaaaa for Freshness !!

As we all know, the easiest way to create an indelible impression on common people mind is pictorial representation. Whenever we say something, it has not that bigger impact on our mind as compared to a video representation. Things can be more clear and transparent when represented through video and any means which is pictorial. It reaches to mass.

The choreography of this video has a lot of energy and enthusiasm which attracts youths as well as the child. The advertisement maker has casted a well known star Alu Arjun so that the message can be conveyed to most of the people who watch TV or spend time on internet. The video is very colorful as well which is fascinating the common people. The lyrics of the video includes different language which adds the flavor of diversity of our culture. The attire of the star cast tells the story of diversified Indian culture and tradition. In short, we can affirm that, it is a combination of culture and latest trends.

Since, this ad is all about the freshness of Colgate toothpaste. Watching the video in single go clearly affirms the freshness of the star cast. They have tried to justify their work up to their best. The most impressing part of the video is its music which is very trendy which reaches to the community of youths. This video will create a great influence because of the two well known stars Alu Arjun and Anushka Manchanda. They are bigger and famous name in Indian movie industry. Common people know them very well and follow them as well. The music has north Indian as well as south Indian touch to attract the audience of north and south. The editing and sync effect has no complaints.

If we look at another aspect of the video, the choreography and dance moves attracts those who are fond of dance. They can learn few moves by watching the video and try at their own. The dance is a combination of western as well as regional form both. Focusing to all the aspects of the video clearly show the completeness of Indian music and film industry. The Indian movie is complete in itself with all the diversities of art, culture and knowledge.

The conclusion is here, the video is overall complete and will attract the people at least once and the message can be easily conveyed and hopefully Colgate can find more and more customers after this ad film becomes viral on common people portal that can be accessed from anywhere by anybody.